Shopping Spree

Marshall Field's
Reaction Kenneth Cole Black Wedges $34.97
Clinique Clarifying Lotion II $19.00

So Good Jewelry
Sparkly necklace $9.99

Express
Camisole $5.99
Gauzy shrug $9.99

Gap
Black Bikini $0.97
Floaty brown Tank Top $1.97
Stretch Black Sleeveless Tank Top $1.97
Pink Classic Button-Down $12.97
Cream Jacket $19.97

Urban Outfitters
Gauzy sweater $29.99
Belt $4.99

Charlotte Russe
White peasant skirt $10.00
Black flirty dress $19.99
Stressed camisole 2 for $20

JCrew
Pink button cardigan $29.99
Distressed Chinos $19.99
Cargo Corduroys $19.99

Bath and Body Works
Aptiva Eucalyptus Sea Salt Scrub $20.00
breathe Serenity wash Free with coupon

Energy Boost: PRICELESS

A trip to Woodfield does wonders. C.O. Bigelow is opening a store in Woodfield. The Grand Opening is October 27. First 100 people who purchase something will get small travel samples of their Lemon Cream and Quince lotion. I wonder how they are going to balance Bath and Body Works and C.O. Bigelow in the same mall since they carry many of the same products!

Check out Forth and Towne, Gap's newest branding concept for career women over age 35. The store touts an Indulge membership which includes free alterations and specials once you spend over $500. They also offer free tea on Tuesdays, and their dressing rooms are like little boudoirs. The store is based on four tiers of merchandise: 1) Gap Edition, 2) Vocabulary, 3)Allegory, and 4) Prize, and the clothes range from relaxation clothes to business suits to party outfits. It manages to stay classic yet somewhat trendy and molds in what middle-aged women would want in an outfit.

Marshall Field's ----> Macy's??

It's almost official. Federated Department Stores, Inc. announced today that they plan on changing all of their Marshall Field's stores into Macy's stores by fall of 2006. What might seem to be considered an economical move by the Cincinnati-based company is seen as a blow to many Chicagoans. For many of us, Marshall Field's is a landmark that we all grew up with and enjoyed. We eagerly await the unveiling of the Christmas windows every year. The clock on State Street serves as an obvious meeting place for all. And while the city harrumphed over Block 37 and revived the theatre district just north of the department store, Marshall Field's stoically stood on, calmly marking the passing time.

Marshall Field's may lack the basic flair of Neiman Marcus or Von Maur. But what it has is of historic proportions. The Walnut Room. The signature green bags and logo. Select shopping was started at Field's before it became a consistency throughout all department stores. Frango mints. No other department store has those shopping traditions that all Chicagoans have come to recognize.

For myself, my spiel in retail started at Marshall Field's. Although that has long ended, I still have my discount card from when I was an employee. And the secret to hitting Woodfield? There is never a line at the Field's women washrooms. Stupid, yes, but have you ever stood for 30 minutes waiting for a stall in Woodfield? I rest my case. And for Macy's? Doesn't that belong in New York?

So Good Jewelry...Just Sparkles

My latest shopping adventure happened at Woodfield Mall where a new store, So Good Jewelry, just opened up. It is located right outside of Field's, right next to Mac.

It is this amazing store filled to the brim of any kind of jewelry a woman's heart desires. Brooches, rings, earrings, belts, tiaras, necklaces...anything that is glittery and sparkly and just plain fun can be found here. If the store included Indian bangles, they would be all set. It is also very tastefully decorated and not kitschy at all. The stones may be fake, but it's not one of those places with tacky pieces that just scream "FAKE PASTE AND GLASS!" (or cubic zirconia, but in my shopping experience, cubic zirconia can run up to the hundreds of dollars...oh those wannabe diamonds.). They don't have hairpieces either like SoHo does (I hear a collective sigh of relief.)

Prices start at around $10 and go up. A lot of the rings are $10. A lot of the brooches are $25. Necklaces start from $15. They do take credit cards, but be sure to fall in love with the pieces you are buying because all sales are final. However, this is the one stop shop for all your jewelry needs for anything from a wedding to prom to just casual going out affairs.

So Good Jewelry, according to my research, started from Manhattan street fairs. There are nine stores in total, the majority actually in Boston. This is the only branch in the Chicagoland area.

I would definitely suggest checking it out if you're in the area. It makes me very happy.

In other news, the Bath and Body Works Semi-Annual Sale is in its second week. Lots of deals; each store has different things on sale so I would recommend checking out more than one! Some of the things that I picked up:

• $5 True Blue Spa foot cream, normally priced at $14
• Little bottles of Pleasures Sweet Pea body lotion, at 4 for $10
• $5 16 oz. True Blue Spa Body Mask, normally priced at $20
• $3 velour shoulder bag in black
• 40% off gift sets
• $1.50 True Blue Spa Shea Butter Hand Cream, normally priced at $6
• $1.50 16 oz. Apple Lotion, normally priced $10
• $1.00 Bath and Body Works little shovels (for scrubs and such), normally $1.50 (I think these are long gone now because I wanted to get more, but I can't find them anymore)

There are lots of stuff on sale, including the Tutti Dolci collection at 50% off and its lip glosses at $5. Some stores have all its True Blue Spa line at 40% off. Some stores are selling Molton Brown at a discount. I adore Molton Brown lotion; it hails from the U.K. and is about the creamiest lotion I have ever used and does wonders for dry skin. The candles are also all on sale. I think they are trying to get rid of the Pure Simplicity line because those are all on sale. Finally, I hear rumors that they are renaming the Bath and Body Works Pure Silk Line so they are trying to get rid of all the bottles with that name on it. At $5-$10 for something that usually goes $17.50, it's a steal. The sale will probably last for another week and a half.

On a different note, the Victoria's Secret Semi-Annual Sale will start June 21st. One of the things I have my eyes on is the new bronzer lotion which is only in three flavors: pear glace, strawberries and champagne, and endless in love. It serves the dual purpose very well. I'm not a fan of those three smells, so I'm waiting for it to be an endless hit so they parade it out in the other scents!

Ruehl 925

New store at Woodfield: Ruehl 925. It bills itself as business casual style meets Greenwich Village attitude. The way I understand it is that it's a new concept store owned by Abercrombie and Fitch. This is the first Ruehl 925 to hit the Midwest. Catherine and I checked it out while we were shopping because it caught our eye. Instead of the usual storefront, it's a bungalow sort of facade with salespeople outside holding flowers and welcoming people. Inside, it's divided up into rooms like a house. Think of J.Crew meets Hollister/Abercrombie meets Banana meets Kenneth Cole. Yeah, that kind of nice. It's subtle lighting and none of that pulsing rock you get when you go to the teeny-bopper stores.

It's a bit more expensive than Abercrombie's main store; it's also a lot more mature. That means no baby tees. It's also the only Ruehl 925 in the Midwest so far.

This is Abercrombie's time to expand. Like Gap, they are stretching their brand name to different markets. They're adding this market to their current 727 Abercrombie stores, 171 Abercrombie Kids stores, and 197 Hollister stores. Seems to me that they're doing their branding in a more mature fashion also...none of that controversy that happened with their Abercrombie magazines and suggestive/racial t-shirts. I didn't even know that Abercrombie was Ruehl 925's parent company until I did some background research. We'll see how Ruehl 925 performs.

In other news, if you haven't heard by now, Gap is also extending their brand name into a new niche store for people in their middle ages. Their new concept store will be called "Forth and Towne" and the main market will be in Chicago with only one other store in NY, I believe. I think this might be a flop actually...it doesn't sound very trendy. Sounds matronly, actually. With all the questionable clothing at Gap nowadays, I think Gap needs to take a look at itself and go back to the old days when it was just all classic clothing that served all age groups. That was their brand, and I never really understood why they went away from it.